Sales & CRM
Xenaris
TL;DR
A lead recycling platform that tries to squeeze money out of your dead sales deals by passing them to someone else.
Who is this actually for?
B2B sales teams and account executives with high-volume pipelines and a lot of leads that don't quite fit their ICP.
The Good
- Actually attempts to solve the problem of wasted customer acquisition costs.
- Could provide a secondary revenue stream from data that usually just sits in a CRM forever.
The Catch (Potential Downsides)
GDPR and general data privacy compliance will be a massive headache if you start moving lead data around. It also requires a very specific type of lead volume to be worth the integration effort.